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After the banana price wars reignited last week, the mults are once again going toe-to-toe over milk. Asda this morning dropped the price of four pints of whole, skimmed and semi-skimmed milk to 1.18 the lowest mark in more than a year.
The supermarket milk price war intensified further this week, as Morrisons revisited a rock-bottom promotion on 1% milk, selling four pints for 50p. The supermarket ran ads in the national press to highlight the new price, under the...
The Grocer 33 is a weekly mystery shopping survey, tracking price, service and availability at the five leading grocery retailers: Asda, Morrisons, Sainsbury’s, Tesco and Waitrose. Each week the winning store manager is interviewed by The Grocer.
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