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There is a different blend of drinks now on the market, and I don't even know if they can be classed as cocktails? Craft spirits are continuing to grow and grow across all sectors, as with things like the non-alcoholic gin alternative Seedlip, blending of typically alcoholic drinks with non-alcoholic is something we can expect to see more and more. As well as this, there are some fascinating gins our there, and I can imagine the growing popularity of rum will start going down the same route. I have started off several new drinks distilleries (not all successful), but I have a good working relationship with a company called Distill Ventures who invest on behalf of Diego in products they believe to have huge potential. Worth checking out the company as they are great at identifying new alcohol trends and helping start-up distilleries realise their potential. https://www.distillventures.com/