OK, so Cadbury’s chocolate growth is more than three times the size of Celebrations’, but there’s still plenty to cheer
Last year’s ranking: 113
Sales: £91.2m (+8.8%)
OK, so Cadbury’s (1) chocolate growth is more than three times the size of Celebrations’, but there’s still plenty to cheer. Cadbury’s £22.2m (2%) gain is mostly inflationary, while Celebrations had 9.1% growth in unit sales. Mars achieved this by tapping demand for sharing and seasonal lines.
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