Health may be high on the radar for consumers, but Jus-Rol is stressing the importance of luxury when it comes to home baking with the launch of an all-butter pastry range.
The frozen pastry comes in puff and shortcrust in 500g blocks (rsp: £2.49). It contains no hydrogenated fats or preservatives to ensure a high quality end product. The new line will sit alongside the company’s standard pastry and encourage consumers to bake indulgent products, such as sweet pastries and quiches.
According to Jus-Rol, the new range can be used in the same way as standard puff and shortcrust pastry, but has a noticeably rich and melt in the mouth buttery taste, along with a superior texture.