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European dairy specialist Campina has bought flavoured milk brand SuperLife from Lancashire Dairies. The move, which brings the 20 year-old brand into the same stable as the UK's top-selling flavoured milk Yazoo, is part of part of Campina's...
Lancashire Dairies plans to go head to head with Yazoo in the lunchbox sector of the flavoured milk market, rolling out full distribution of its 200ml handy-size Superlife Grab n' Go range.
The calcium-enriched strawberry, chocolate and banana...
Lancashire Dairies has launched a convenience version of its Superlife milk drink.
The new Superlife on the Go' is available in strawberry, chocolate and banana flavours (rsp 59p for 500ml).
Superlife claims its resealable fliptop lid for...
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