From Patriarche. One of a range of nine Burgundy wines launched this year which puts the emphasis on the origin and terroir, rather than grape variety. Price £5.49 Abv: 12.5% Sally Easton Master of Wine and wine buyer for Berry Brothers and Rudd This wine has a lemon colour with green tinges. The nose shows citrus, mineral and fresh nut aromas typical of some Burgundian chardonnays. It has a mineral, nutty profile backed by ripe citrus and melon fruit with a white peppery finish. The fruit has a more restrained character than a southern French or New World equivalent, and the structure is refined. The wine is well made and typical enough, but is it what consumers want at this price? The label emphasises origin and variety over brand name and producer, so I wonder how it will emerge above other Bourgogne Chardonnays. Success rating out of 25 ­ 18 Graham Shearsby Board creative director, graphics, at Design Bridge As one of a range of wines collectively exploring the mysteries of terroir in Burgundy this should be intriguing. Sadly it is not. A very disappointing execution. Very polite, very French, but very anonymous. The wines from this collection should invite discovery and open the mind and palate to this unique area. If the Old World is going to combat the ever growing influence of the New World wines, it cannot be complacent. The lesson is to communicate the essence of the area boldly. I'm afraid that until then this will be just another generic bottle in the wall to wall chardonnay display. Success rating out of 25 ­ 10 Steve Mayes Category controller at Landmark I liked this just looking at it. It retains design facets typical of Burgundy but, importantly, it mentions the grape variety. It will be a revelation to some that Burgundy produces some of the best Chardonnays in the world and this product can spread the message. I'd recommend this on the basis the liquid is good enough and the label presentation is a massive step in the right direction. I wonder if the rest of the package is of the same standard? Good liquid, label, outers and promotions ­ all you need to market a product, but so few seem to achieve these basics Success rating out of 25 ­ 20 Total score out of 100 - 68 {{DRINKS }}