The 24cm treatment
Frozen pizza specialist Schwan's is extending its Freschetta brand's presence in the sharing arena by launching a new medium-sized offering.
Three versions ­ Speciale, Garlic Chicken and Cheese Speciale ­ all get the 24cm treatment.
Like the rest of the range, the new pizzas bake and rise from frozen and brand manager Lee Walker said the launch demonstrated Schwan's commitment to adding value.
"This product complements our standard 20cm range, increasing opportunities for promotional support across the brand," he said.
All three newcomers will carry rsps of £2.49 each.