Tim Rycroft
- Comment & Opinion
How AHDB is putting levy payers at the heart of its new mission
The ‘new’ AHDB will be more outward-looking, more opinionated and quicker-moving, says Tim Rycroft, CEO of AHDB
- Comment & Opinion
Banning promotions of HFSS food isn’t the way to tackle obesity
Tackling obesity is an important public health priority, irrespective of economics. Indeed, with increasing evidence of the association between obesity and poorer Covid-19 outcomes, the government is right to want to help the nation to reduce their waistlines.