Expert's verdict: 6.5/10
?The fishfingers are a little odd in the way they are packaged and it reminded me of packaging for sausages. It's a really high price point for fishfingers, too, so I think this could be off-putting. However, it's difficult to criticise either the packaging or the price when there is nothing quite like this in the chiller section to compare it with. The size of the actual fishfingers are good compared with frozen varieties, and I can't fault the product's taste at all, which is fantastic. This is a product that could really benefit from sampling activity, but the price may also need to be revised in order to encourage trial.
Nigel Ashton, category controller, Nisa-Today's
Consumer's verdict: 7.5/10
?These fishfingers looked exciting to me, especially the pack because I liked the fish symbol and pink colours. I ate quite a lot of these and liked the crunchy crumb coating, but I don't think they were quite as tasty as my usual brand, which is Birds Eye. My mum was a bit disappointed by the taste and the fact that they had been previously frozen . But she did say that because they contained less additives than other fishfinger products she would be interested in buying these for me again, even at this higher price .
Isabel Smith, aged 6
A year down the line... Sharwood's Asian Sauces Company: Sharwood's Launch price: £1.79 per 380g jar Today's price: £1.79 per 380g jar Acid test verdict: 4/5
Premier Foods took over the Culinary Brands division of RHM in March and is to scrap the Sharwood's Asian Sauces range as part of a bigger shake-up of the portfolio. The company said it had made the decision to streamline the offering to concentrate on developing the brand's core ranges, including its Thai, Indian and Chinese ranges.