MARKETING BRANDWATCH
John Smith’s
Manufacturer: Scottish Courage
Brand: John Smith’s
Budget: Undisclosed
New TV advertising for John Smith’s shows Peter Kay’s DJ serving up more micro mayhem in the brand’s wedding ad sequel. This time round, the bride’s mother is the butt of Kay’s jokes as he makes fun of her adjusting her dress after a trip to the toilet.
Pilgrims Choice
Manufacturer: North Downs Dairy
Brand: Pilgrims Choice
Budget: Undisclosed
Pilgrims Choice is back on air for the first time since 2001 with a new TV ad featuring a series of tempting dishes incorporating the Cheddar brand. The execution will also unveil new product packaging across the range.
Hula Hoops
Manufacturer: UBUK
Brand: Hula Hoops
Budget: Part of a £4m spend
UBUK has turned the spotlight on its bagged snack icon Hula Hoops with a new TV ad campaign that will run until October. The three new executions, Weightlifter, Doctor and Pilot, are aimed at mainstream families and all carry the strapline ‘Hula Hoops. In a hole world of their own.’
Aunt Bessie's
Manufacturer: Tryton Foods
Brand: Aunt Bessie’s
Budget: Part of a £3.5m spend
Aunt Bessie’s is putting its Yorkshire Puddings and Stuffing Balls back on national TV in time for Easter.
The 30-second execution features three generations of a family making their way home to a family roast dinner, cut through with mum preparing the lunch.
John Smith’s
Manufacturer: Scottish Courage
Brand: John Smith’s
Budget: Undisclosed
New TV advertising for John Smith’s shows Peter Kay’s DJ serving up more micro mayhem in the brand’s wedding ad sequel. This time round, the bride’s mother is the butt of Kay’s jokes as he makes fun of her adjusting her dress after a trip to the toilet.
Pilgrims Choice
Manufacturer: North Downs Dairy
Brand: Pilgrims Choice
Budget: Undisclosed
Pilgrims Choice is back on air for the first time since 2001 with a new TV ad featuring a series of tempting dishes incorporating the Cheddar brand. The execution will also unveil new product packaging across the range.
Hula Hoops
Manufacturer: UBUK
Brand: Hula Hoops
Budget: Part of a £4m spend
UBUK has turned the spotlight on its bagged snack icon Hula Hoops with a new TV ad campaign that will run until October. The three new executions, Weightlifter, Doctor and Pilot, are aimed at mainstream families and all carry the strapline ‘Hula Hoops. In a hole world of their own.’
Aunt Bessie's
Manufacturer: Tryton Foods
Brand: Aunt Bessie’s
Budget: Part of a £3.5m spend
Aunt Bessie’s is putting its Yorkshire Puddings and Stuffing Balls back on national TV in time for Easter.
The 30-second execution features three generations of a family making their way home to a family roast dinner, cut through with mum preparing the lunch.
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