Dasani was recalled last week after it was found to contain illegal levels of bromate, a potentially cancer-causing chemical.
Plans to launch Dasani in Germany this month and in France in April have been delayed indefinitely. In a statement Cola-Cola said that the timing for the launch was “no longer considered optimal.”
Although the continental version of Dasani was to be sourced from a Belgian spring, industry experts believed it would have difficulty competing against Perrier, Evian, and Vittel in France, following the problems in the UK.
No comments yet