The Unilever-owned brand, which is operated out of Hindustan Levers Ltd, is getting no fewer than five new additions to the line-up including a facial cleanser, body wash and shower gel to create a complete bathroom range.
Like the standard Pears soap, each product is formulated to be friendly to delicate, sensitive skin. Rolling out to the big four supermarket chains and other key retailers now, prices range from 89p for the standard 125g bar to £2.49 for the Hand Wash, Body Wash and Facial Cleanser offerings. All the products should be available by the end of this month.
A spokeswoman said: “The addition of the new products can only accelerate the brand’s success.”