Vicky Bullen

Comment & Opinion
Ready to sell invisible packs?
2016-12-16T13:53:00
2016 has been so dominated by major cultural shifts that it’s easy to forget that some things haven’t changed
Comment & Opinion
How branding can bring clarity and focus to mergers & acquisitions
2014-11-10T10:29:00
With the Chiquita/Cutrale banana deal in the headlines, Vicky Bullen, CEO of Coley Porter Bell, looks at how branding can help turn mergers and acquisitions into a success.