Australian RTD Vodka Mudshake is to make a UK comeback five years after disappearing from British shelves.
A UK-specific range developed by brand owner Independent Distillers will initially comprise three variants: chocolate, strawberry and caramel (rsp: £1.49 to £1.59/270ml bottle).
Produced in Australia, the 4% abv drinks will be distributed exclusively in the UK and the Republic of Ireland by LTM Drinks.
Vodka Mudshake was pulled from the UK following the death of the head of Independent Distillers’ UK division.
“Vodka Mudshake was a huge success first time round,” said LTM MD David Owens, who worked for Independent Distillers at the time.