An upmarket bottled water, great-tasting sorbets and organic ducks were among the winners at this year’s True Taste Wales Food & Drink Awards.
The awards, which are backed by The Grocer, are now in their fourth year.
They celebrate excellence and innovation in Welsh food and drink and companies of all sizes, spanning every part of the industry, were among this year’s winners.
WDA agrifood director Arwyn Davies said winning an award was not only a great achievement, it was a real business-builder, too.
“We know that being a True Taste winner will bring vital brand recognition and priceless publicity, which we know will help to boost their
businesses.”
In the organic category, Muscovy Duck from Cambrian Organics, which sells locally reared ducks under its new Cambrian Hills brand, was a gold winner, as was House of Rhug’s Home Reared Rhug Organic Lamb.
Another company picking up a coveted gold award was The Fruit Garden which uses its own fruit to make ice creams and sorbets marketed under the Wild Fig brand. It took gold in both the producer and packaging categories.
Created with the hospitality market in mind, Tau is the latest brand from Ty Nant Spring Water and was the winner of gold in the large manufacturer category.
Other manufacturing golds went to Welsh Lady Preserves, Caroline’s Real Bread Company and Penlon Cottage Brewery.
The winner of the producer category was Yerbeston Farm Gate Shop in Pembrokeshire for its Welsh black beef fillet steak.
Co-operation along the food chain was an award-winning formula for farmers on the National Trust’s Dolaucothi Estate in Carmarthenshire, who picked up the gold farming partnership trophy. They supply their Dolaucothi National Trust Estate Lamb to Sainsbury.
In the best public/private sector food initiative category, Hughes Meats Company won gold thanks to its partnership with Welsh Health Supplies and TH Sutcliffe to supply hospitals across north west Wales with beef from local markets.
Four golds were awarded in the retailer category to Ultracomida Delicatessen in Narberth, Haverfordwest Farmers’ Market, Welsh Farm Organics in Powys and Swan’s Farm Shop in Flintshire.
North Wales butcher Ieuan Edwards was named as the True Taste Ambassador for 2005/06.
Julian Hunt