Cornish new potatoes go into Tesco in South West

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Tesco has rolled out seasonal Cornish new potatoes to 100 stores across Cornwall and the South West.

The 750kg bags (rsp: £1.50) are supplied exclusively by Branston, and the listing will be extended nationally to around 800 stores in July at a promotional price.

Branston said it was expecting strong demand as shoppers placed more focus on provenance, and the listing followed a successful growing season and bumper crop.

Tesco will also be listing a limited quantity of newly harvested Ayrshire and East Lothian Maris Peer new potatoes, sold loose, at 130 stores in Scotland from next week. Supplied by Greenvale, they will retail at £2.49/kg.

Readers' comments (3)

  • I am pleased to see recognition that shoppers are placing more focus on provenance, something which is important with new potatoes. From a consumer view five questions come to mind.
    Is there a difference between newly harvested new potatoes sold loose and potatoes in packs?
    Are new potatoes harvested whilst in active growth, i.e. tops green, possibly chopped off immediately prior to harvest?
    Alternatively, is there much use of chemical destruction of tops to limit size and if given time skins to set, on the way to being sold new?
    On the topic of provenance where a retailer uses the word new, would it be useful to have date of harvesting on packs or labels?
    Should shoppers expect new potatoes to be retailed within days of harvest?

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  • hello, I was having lunch yesterday at a friend near Inverness, and the potatoes were absolutely delicious..!!! I asked where she got them and she said I bought them in a small greengrocer in Dingwall, ( about 12 miles North of Inverness...)!
    The bag said 'Cornish new potatoes' grown by Rowe Farms, Helston, Cornwall, As I used to grow my own vegetables for 20 years, I had not heard/seen these really high quality tatties, and having worked for MAFF in south of England for a few years, and being brought up on a large arable farm, I wish my comments be passed on to Rowe farms, for such high quality potatoes..!
    I would also like to know what actual variety they are also, if possible..? Thanks, Brian Malley, Inverness. 27/6/2014.

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  • Nice to see appreciation of UK new potatoes. Of course we should expect new potatoes to be good during June. They will be immature, freshly harvested and sold without delay, as they should be. As to variety, all potato packs and labels are required to have variety identification. It's a pity that so many packers and retailers often use tiny lettering for variety names. Cornwall is a good county for early new potatoes, as is Ayrshire, my home area.

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