Tesco: '20,000 new jobs will make customer king again'

  • Print
  • Share
  • Comments (1)
  • Save

Tesco has vowed to create 20,000 new jobs in the UK over the next two years in a bid to improve customer service.

The retailer said hundreds of stores would be refreshed, with staff given extra training in areas such as fresh produce, fresh meat and bakery. The revamp would also include improving store layout and the overall shopping experience, as well as opening new stores.

Tesco claimed the 20,000 new recruits would be largely made up of local unemployed people, although its figures have been disputed by critics.

The move marks the biggest response to date since chief executive Philip Clarke admitted in January that standards of service and of the overall customer experience in Tesco stores had slipped below the levels he expected. He claimed Tesco stores had been “running hot” for too long, with staff over-stretched and not sufficiently well trained enough.

“At the core of this investment is our determination to deliver the best shopping experience for our customers, bar none,” said UK boss Richard Brasher.

“We will invest in more staff on the sales floor at busy times, greater expertise and help in the crucial areas of fresh food, and enhanced quality and service across our stores at all times.”

But critics urged the government to scrutinise closely the job creation claims.

“I would urge people to take these announcements with a pinch of salt because we’ve been here before,” said James Lowman of the Association of Convenience Stores.

“Between 2008 and 2011 Tesco pledged to create 30,000 new jobs and it turned out they created less than 12,000 new jobs,” he said.

Some analysts questioned how many of the roles were new and how many were the result of existing staff being shifted around.

But Brasher told Sky News: “We are not counting people who move around our business. These are real net new jobs and that’s what we stand behind.”

Readers' comments (1)

  • Anonymous

    When did Tesco's lay off staff? Was it 2 years ago. Will staffing levels now be back to prior to this?

    Unsuitable or offensive? Report this comment

Have your say

These comments have not been moderated.

You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions ‘Participating in Online Communities’. These terms may be updated from time to time, so please read them before posting a comment.

Any comment that violates these terms may be removed in its entirety as we do not edit comments.

If you wish to complain about a comment please use the “report this comment” facility or email groceremails@wrbm.com

Mandatory
Mandatory
Mandatory
Mandatory
Mandatory
  • Print
  • Share
  • Comments (1)
  • Save

Grocer jobs Experts in FMCG

Redhill Recruitment Ltd Business Development Manager – Meats

Business Development Manager – Meats - Redhill Recruitment Ltd

Upto £30k Basic + Excellent OTE - Company Car- Laptop & Phone
Search jobs
Sign in

Newsletter Sign-up

Free

I wish to receive the following newsletters:

For Members

Become a Gold Member to receive these newsletters:

Become a Finance Member to receive these newsletters:

Become a member of The Grocer

DIRECTORY

The+Grocer+Directory

CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.

FOLLOW THE GROCER

The Grocer's commentators and opinion makers