Rob joined The Grocer in 2010 as features editor. Since January, 2013, he’s been overseeing The Grocer’s weekly category reports and annual Britain’s Biggest Brands, Biggest Alcohol Brands and Top Products features as Category Reports Editor. He also looks after our monthly digital features.
With a particular interest in consumer trends, much of Rob’s role involves analysing sales data to pick out stories about how Brits are eating, drinking and shopping differently today. He regularly appears on radio and TV as a commentator and his stories are often picked up by the national press.
Having previously worked for a magazine covering the global brewing industry, Rob is particularly interested in the alcoholic drinks market. He also takes a keen interest in environmental issues facing the grocery industry. In 2012, he travelled to Singapore for an exposé of the growing global surplus of sustainably produced palm oil.
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Halloween fancy dress safety standards have been stepped up after a Watchdog exposé of the fire risk of such products…
Sweets are for kids; chocolate is for women; both are unhealthy and neither are typically aimed at men, sportspeople or those with active…
We’ve sent category reports editor Rob Brown to Cadbury’s Bournville R&D kitchens to get the low down on the brand’s latest launch…
- Where’s the chocolate brand for the sophisticated, mature man about town?Subscription
- John West drives growth in canned fishSubscription
- Buckfast Tonic Wine's vision for growth is far from cloistered
- Britain's 100 Biggest Alcohol Brands: who's come up trumps?Subscription
- Britain's Biggest Alcohol Brands: the Wild CardsSubscription
- Smirnoff is fastest growing booze brand in BritainSubscription
- Buckfast booms to close in on top 100 booze brands listingSubscription
Recent blog posts
Heineken predicts we’ll be spending more than half a billion quid a year on lower-abv beers and ciders by 2020. But does this burgeoning sector have a long-term future?
There’s nothing this industry likes more at times than a good sneer. And when Ranjit Singh Boparan took control of Goodfella’s Pizza in 2011 as part of his swoop on Northern Foods, certain quarters seemed to sneer in unison…
Monster is having a nightmare. But it’s nothing compared with what the parents of Anais Fournier have been through since the Maryland 14-year-old died last Christmas after drinking two 680ml cans of what the brand refers to as its ‘killer energy brew’ in a day.
- Blame it on the bean counters
- Well oiled