toy range

Pet food brand Webbox is launching its first range of dog toys.

The collection of 30 toys launches tomorrow, exclusively in Asda. The toys (rsp: £1 - £6) are divided into five types: Throw & Fetch, Tough & Tugger, Fun & Squeaky, Puppy, and Soft & Comfort.

“At Webbox, our positioning statement is ‘understanding pets’ – and the launch of these fantastic new toys further supports our commitment to providing the best for the nations pets,” said Julie Butcher, marketing manager at brand owner Pets Choice.

“We’ve taken everything we know about the pet food market, which is that you need to cater for different sizes, breeds and ages; and applied it to create five brilliant new toy ranges for your beloved pooches.”