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Premier Foods has unveiled its Christmas line-up with a move to boost festive sales within its ambient portfolio. The manufacturing giant has launched a number of new seasonal lines under its Mr Kipling brand, including iced-top mince pies and mince pies with custard.
Premier Foods has reported a marginal rise in full-year profits, as it prepares to whittle debt below £900m after two recent disposals. The Mr Kipling owner said profits were up just 0.6% to £311m for the year ended 31 December.
Premier Foods has spiced up Mr Kipling mince pies and placed a sugar polar bear on top of an oversized Big French Fancy for the Christmas season. Britain's biggest food manufacturer is introducing its seasonal line-up to stores from next...
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