All Alcoholic drinks articles – Page 206
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NewsLess than 2% of Brits cutting down with lower-abv drinks
UK consumers have almost no interest in using lower-strength drinks to cut down on alcohol consumption, according to a major new study.
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NewsC-store bottled ale sales could top £100m, says Marston's
Premium bottled ale (PBA) represents a £104m opportunity for the convenience channel, a brewer’s report has claimed.
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NewsEU wine producers get go-ahead to increase plantings
Major European wine producers will be allowed to increase their wine growing areas by 1% annually from next January under new rules issued this week by the EC.
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NewsPernod Ricard launches summer drinks marketing push
A Wimbledon-inspired Jacob’s Creek bottle and Havana Club Mojito tin cup are among a range of activity launched by Pernod Ricard to drive sales this summer
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NewsCarlsberg unveils beer-dispensing billboard
Carrying the message ‘Probably the best poster in the world,’ it featured a Carlsberg dispenser from which members of the public were able to pour themselves a half-pint of the lager
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NewsJohnnie Walker débuts glass that projects sounds into drinker's ear
‘The Boldest Glass’ contains a device that turns the surface of the glass into a speaker. Bone conduction is then used to carry sound to the user’s ear.
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NewsBob Mortimer to be the new face of Bombardier
The ex-Shooting Stars host will depict a new version of the Bombardier Bedford character in a TV ad that launches on 23 April – St George’s Day
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NewsSteep fall in Scotch exports
The SWA said the decline – following flat value sales in 2013 – had in some areas been a result of political volatility and changes in stock levels
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NewsMiller Brands Pilsner Urquell gets new retro bottle
The redesigned bottle uses traditional brown glass used to package the beer – though in a slightly lighter ‘amber’ shade. The bottle has a contoured shape.
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NewsCarlsberg directly addresses Stella Artois in new ad campaign
The ‘Trust Your Tastebuds’ push will centre on billboards advertising Carlsberg Export carrying the messages ‘7/10 prefer Export to Stella – 3/10 can still change their mind’
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Comment & OpinionThe alcohol industry should prepare for a bumpy election ride
The furore over Responsibility Deal reports is threatening to push alcohol back to the front of the election campaign
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NewsFurore over negative Responsibility Deal report continues as DH claims to 'welcome' review
This morning’s PIRU report has caused an industry storm over the effectiveness of voluntary policy on alcohol consumption
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NewsDepartment of Health-commissioned alcohol report attacks Responsibility Deal, demands more action
Research by the London School of Hygiene & Tropical Medicine said measures on alcohol had been, at best, “ineffective” with actions “poorly reported” by suppliers
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News'Billion units of alcohol removed' claim is flawed, says report
Claims that up to 870 million of the 1.3 billion units removed from the market were accounted for by changes to the way HMRC recorded beer data
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NewsDiageo goes all-out with Pimm's, Captain Morgan, Smirnoff NPD
Pimm’s Summer Crush and Gordon’s Frozen Cooler will be rolling out this month to join the brand’s existing Smirnoff and Parrot Bay pouched products
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Analysis & FeaturesPalcohol: will US powdered alcohol face PR minefield in UK?
“Palcohol would be very divisive as many consumers would not want it to be available,” suggests Vhari Russell of The Food Marketing Expert
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NewsBrothers brings coconut water to the cider market
Brothers Cider is looking to tap the coconut water boom with the launch of a Coconut & Lime cider.
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NewsDiageo to roll out Guinness Golden Ale next month
Diageo is further expanding its Guinness brand into the premium bottled beer market with the launch of a golden ale.
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NewsDiageo to put 'per serving' calorie content on its alcohol
The company said it believed existing lack of information led to “confusion” among consumers who wanted to know more
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NewsAlcohol duty cuts: an industry reacts
After the Chancellor announced plans to cut duty on beer, spirits and cider in the Budget, we get reactions