All Alcoholic drinks articles – Page 257
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Gin maker Greenall’s ploughs £250k into production
Gin and vodka supplier Greenall’s is expanding capacity by investing £250,000 on a third production line.
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Jacob’s Creek nets Wimbledon sponsorship deal
Jacob’s Creek has been named as the new official wine of Wimbledon.
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‘Trendier’ image could make for a sherry Christmas
Sherry has become far "trendier" over the past year and must be given bigger shelf space this Christmas to boost sales according to leading brands Harveys and Croft Original. Category sales of the traditional festive tipple slipped 2.6%...
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More Corks Out to get bar-style wine sampling
Independent off-licence Corks Out is to introduce licensed bars to more of its stores so consumers can try wines before they buy. Having tested the format at its Alderley Edge store, it is now adding seating areas and self-service wine...
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Focus On Alcoholic Drinks: New players, new strategies
Following a shake-up of key personnel in the beer, wines and spirits category, how are retailers coping with duty hikes and a reliance on promotions? Anna-Marie Julyan reports
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Focus On Alcoholic Drinks: Four to watch
Beefeater is getting a track record for innovation. Beefeater 24, launched in October 2008, is a super-premium expression that is based on 12 botanicals, including tea, and is steeped for 24 hours.
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Debut for Finest in Tesco’s beer and cider aisles
Tesco will up the premium credentials of its own-label booze with a debut beer and cider range under its Finest banner, The Grocer can exclusively reveal. The 10-strong line-up of bespoke bottled drinks includes a 9.2% abv American Double...
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Booker’s biggest-ever rollback cuts price of over 500 products
Booker has launched what it claims is its biggest-ever price rollback. The cash & carry giant has invested £8m in the rollback, with prices slashed on more than 500 products across grocery, soft drinks, wine, spirits and non-food.
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Talisker plots to oust Glenfiddich as UK’s top malt
Diageo is on a mission to knock Glenfiddich off its perch and turn Talisker into the UK's top malt whisky brand within the next three years, MD Simon Litherland has revealed. Talisker had been "under-exploited" admitted this week's guest...
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Tales of Titania: Raising a glass of three-penis wine
Ah so. As I hoped, PR result of the year is that I am the chosen one from the agency to accompany Karoline (with a K) on the Sainsbury's PR recce trip to China. We're out here to look for crises and issues that may play badly at home. All ...
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Prince Consort spirits provide royal returns
Landmark Wholesale’s Prince Consort own-label spirits brand has seen an “exceptional” 31% increase in sales over the past year.
Cash-strapped consumers trading down from brands had boosted sales of the range, which includes whisky, gin,… -
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Acid Test: Vodka O
Already Australia’s biggest-selling vodka behind Smirnoff Red, supplier Aussie Spirits predicted Vodka O would help reinvigorate spirits shelves in larger UK stores
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Carlsberg targets evenings in with 3D TV giveaway
Carlsberg is gearing up for longer winter nights in with a new promotion that offers drinkers the chance to win a Sky 3D package. The text-to-win promotion is rolling out now across the brewer's Carlsberg and Carlsberg Export beers. Each...
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Now Crabbie’s offers 0% abv Ginger Beer
The rapid rate of brand extensions coming from Crabbie's is showing no sign of slowing as owner Halewood International introduces John Crabbie's Cloudy Ginger Beer. The new drink (rsp: £2.49 for 70cl) was a booze-free version of...
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Special K to sponsor TV Housewives
Kellogg's Special K has stepped into Baileys footsteps as the new sponsor of Desperate Housewives on Channel 4 and E4. Idents featuring the brand's Chocolate & Strawberry variant will be shown before and after ad breaks throughout...
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Modern look for Westons’ Vintage cider
Westons Cider is relaunching its Henry Westons Vintage Cider and has created a new Henry Westons website to celebrate the Herefordshire-based company's 130th anniversary.Apple illustrations have been added to the Vintage label and it has...
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Southern Comfort’s update reaches cans
Southern Comfort is revamping its lemonade & lime premix cans to align the tipple with the recently overhauled core brand.The new look, which is being rolled out next month, emphasises Southern Comfort's New Orleans heritage and...
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Beer doesn’t need duty stamps, claim brewers
New figures from HM Revenue & Customs showing beer duty fraud has fallen prove there is no need to put duty stamps on beer, brewers have claimed.
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New venture offers try before buy on all wines
A new concept wine store claiming to be the only retailer that offers customers the chance to try before they buy on all of its wines opened in London last week.Vagabond Wines is targeting people intimidated by traditional fine wine...
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Acid Test: Smirnoff Cosmopolitan
As Brits increasingly indulge in at-home mixology, Diageo predicted the Smirnoff Perfect Pour Cocktails would “explode” the fledgling pre-prepared cocktail category.