All Alcoholic drinks articles – Page 264
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News
Lower-priced wines help Hardys sales to recover
Britain's biggest Aussie wine brand, Hardys, has turned around deteriorating sales through a combination of lower-priced NPD and sponsorship of hit C4 show Come Dine With Me.While sales of the Constellation Europe wine have slumped 8.7%...
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Campaign Trail: The ministry of Corona
Corona Extra has linked with MTV to cover the final of its annual flagship marketing event the Movida Corona DJ competition at London's Ministry of Sound next month which will be broadcast on MTV's networks across Europe and backed by advertising....
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Harris and Sapin link to grow 50cl wines
Two wine suppliers have teamed up in a joint venture to add more upmarket variants to the burgeoning 50cl wine market.Distributor Roger Harris Wines and French-based supplier and bottler Paul Sapin SA are in talks with the multiples to...
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Tesco dreams up new spirits ideas in ‘dragons’ den’
Top drinks suppliers went head to head this week in a Dragons' Den-style session hosted by Tesco to find the next innovation in spirits.In the event on Thursday key suppliers such as Diageo, Bacardi, Pernod Ricard and First Drinks...
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NewsEditor's Comment: Government has more tools in its arsenal than imposing more duty
Earlier this week we learned that Customs officers seized 32,000 illegal cans of lager from a warehouse in Birmingham, representing £51,000 of lost duty value according to HMRC.
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NewsAcid Test: Koopmanskloof Sauvignon Blanc
This white wine boasts a strong, distinctive flavour, with aromas of lemon and gooseberry. Best served with chicken, our panel suggests
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NewsDuty hikes ‘will lead to 10% rise in booze prices’
The boss of Stella, Beck's and Budweiser owner AB InBev is warning the price of booze could jump up to 10% next year because of government tax hikes.
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Aston Manor in lead with own-label cider after buying its rival
Aston Manor Brewery has become the UK's biggest supplier of own-label cider following its acquisition of rival Devon Cider Company and has set out its stall to double total sales to £100m by 2012.
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Bulletin: Cadbury bid to come today... Asda is least green... bad week for Gordon Ramsay
Deadline for confectioner approach this afternoon; supermarket rapped by consumer body; sweary chef hits gin sales
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Savanna wins new supermarket listings
Savanna Cider has reported double-digit sales growth and is set to double sales over the next year on the back of new listings in Sainsbury's and Morrisons.The South African brand, which is already sold in Asda and Tesco, will be...
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News
Off-licences urged to keep premium wine
Spanish wine group Grupo Codorníu is urging Majestic and Oddbins to maintain a wide selection of premium wines to avoid the fate of First Quench.The sparkling wine and Rioja supplier warned that other businesses could face closure if...
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As multiple offies struggle, are indies getting it right?
First Unwins, then Wine Cellar, now First Quench. But while the chains crumble, independent off-licences are doing rather well. Graham Holter reports
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Have gin drinkers lost their taste for Gordon Ramsay?
Gordon Ramsay's suitability as brand ambassador for Gordon's gin is being called into question as sales fall. Diageo, which is pouring another £750,000 into its tie-up with the celebrity chef this Christmas, has seen volume sales of its...
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New Guinness ads seek to lighten brand’s image
Diageo hopes a £5m ad campaign for Guinness will breathe new life into the "pigeonholed" brand and attract lighter drinkers to the black stuff.The latest activity kicked off on Wednesday with World a TV advert that shows men building a...
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NewsAcid Test: Apsinthion
Some may found the mouthwash-green colour and strong aniseed flavour a bit of a challenge. Best not drink the whole bottle in one go, either.
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Apsinthion cut down to size to fit in Asda
A recent design overhaul has won absinthe brand Apsinthion national listings at Asda.The Toorank Distillery-owned absinthe arrived at Asda two weeks ago after the bottle was shortened and the label redesigned to look more authentic. It...
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Ad of the Week: Strongbow spoof banks on craft not graft
Remember when 'going viral' only happened to Mark Fowler and Magic Johnson? Nowadays it's a good thing, thanks to the interwebs, as Strongbow proves with its latest zeitgeist-bothering Braveheart spoof.
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News
Blossom Hill’s Zinfandel gets festive touch
Blossom Hill is introducing a limited edition bottle of its White Zinfandel to target Christmas shoppers.
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NewsHeineken boosts share of UK beer market
Heineken said it increased its share of the UK beer and cider market to 29% in the third quarter.
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NewsMagners adds Sheffield festival to comedy roster
Magners has announced it will sponsor the Sheffield Comedy Festival in the latest addition to its comedy sponsorship portfolio.