All articles by Alex Beckett – Page 10
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News
Eat Natural offsets soaring costs with flourishing exports
Eat Natural has offset "dramatic" cost hikes in nuts and fruit with increased export sales to Europe, as it launches new cereal bar and muesli products to the market.
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News
Just chew it: Soreen to rebrand as energy food
Soreen is using a £6m cash injection from Barclays Bank to give itself a "modern and energy food image" and invest in a hi-tech super-bakery to improve service to retail customers.McCambridge Foods is relaunching Soreen with the new...
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NewsCoca-Cola Enterprises and Diageo join forces for ‘a Better Summer’
Coca-Cola Enterprises and Diageo have joined forces for a cross-merchandising, joint marketing campaign that is predicted to be worth £230m in sales by 2012.
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News
Glenmorangie loses the top Scots spot in malts
Glenmorangie has lost its long-held crown as the top-selling single malt in Scotland to arch rival Glenfiddich. Glenmorangie, which is owned by Moët Hennessy Louis Vuitton, had been the number one-selling single malt in the Scottish...
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News
High-caffeine drinks code neglects shots
Soft drinks manufacturers have developed a code of practice to regulate the sale and marketing of energy drinks to children, but retailers remain confused over energy shots, which are not covered by the code.
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NewsChew on this: too much NPD can be a category’s undoing
Big brand spending has only damaged the gum market. Does its salvation lie in reminding people of when and why they should use it, asks Alex Beckett
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NewsGum brands get fresh with marketing action
Wrigley and Cadbury have outlined plans to restore the fortunes of the embattled chewing gum category.
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News
WeightWatchers UK appoints former pub chain boss as head
Andrew Knight, former MD of the Spirit Group pub chain, has been named as the new boss of WeightWatchers UK.
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NewsPremier livens up ambient with Great Little Ideas
Premier Foods has unveiled ambitious plans to boost its ambient revenue to £1bn by the end of the year. This week it launched a £10m brand concept called Great Little Ideas, under which 16 of Premier's ambient brands including Hartley's...
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Analysis and Features
The Grocer Price Index: As prices start to slide again, will inflation be short lived?
Supermarket prices have fallen 0.7% since last month, thanks to lower prices pretty much across the board, say Alex Beckett and Michael Barker
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News
Sailor Jerry spices it up in 1940s-style relaunch
'Rough diamond' rum brand Sailor Jerry has been given a sexy new look and spicier flavour to help take its growth in the multiples to the next level.First Drinks unveiled the updated design and recipe, which is more akin to the 1940s...
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NewsStarbucks in motorway services tie-up
Starbucks is back on the growth trail with plans to open 29 new coffee shops in Welcome Break services.
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NewsDiageo top priority is supermarket beer aisle
Guinness and Smirnoff maker Diageo is strengthening its marketing focus on supermarket sales rather than the on-trade channel to appeal more effectively to recession-hit consumers.
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News
Gaymer Cider says it’s time to put a C in BWS
The £2bn cider category is capable of hitting £3bn by 2015 if retailers give it enough space in-store to flourish, according to The Gaymer Cider Company."It has taken seven years to get from £1bn to £2bn but if retailers and...
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News
Retail Prices: Big brands sweeten promo offerings in run-up to Easter
Alcohol may hog the top spot in promotions for most of the year, but as Easter approaches, it has suddenly been turfed out on its ear. Alex Beckett reports
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News
Warburtons muscles in on bagged snacks
Warburtons is set to shake up the bagged snacks sector with one of the most unexpected launches of recent years, The Grocer can exclusively reveal.
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News
CCE promotes Agates to drive energy drink sales
Coca-Cola Enterprises has appointed Stuart Agates to the role of head of energy, tasked with maintaining the soaring sales growth of Relentless.
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News
New 600ml bottles to ‘rejuvenate on-the-go’
Britvic is hoping to inject some fizz back into the on-the-go carbonates category by putting Pepsi Max, Diet Pepsi, 7Up Free and Tango into 600ml bottles.
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NewsFrijj gets frisky with Swamp Soccerettes
Dairy Crest is using dirty tricks in its latest bid to tempt shoppers into the Frijj milkshake range.
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News
Putting the vim in Vimto
Switching the target audience of Vimto from children to teens has prompted a 23.7% hike in sales, reports Alex Beckett