Archive of all Arla articles – Page 17
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NewsArla follows Unilever in pushing umbrella brand
Arla Foods UK has embarked on a major new communications and rebranding drive to increase consumer awareness of the brand behind household brands such as Anchor, Lurpak and Cravendale.
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Arla Foods muscles into cottage cheese with own-label lines
Arla Foods has made its debut in UK cottage cheese and taken half the own-label market in one go. The UK subsidiary of the Scandinavian dairy giant started supplying own-label cottage cheese to Tesco last week and will supply Asda from...
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Picture This... Sex and the lacto-free City
If Carrie can learn to take Big back into her life, lactose intolerants can also have a future with dairy, according to Lactofree. Arla's lactose-free dairy brand has secured ad space around Sex and the City 2 for a campaign drawing on the...
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Asda cuts fifth of farmers out of milk sourcing pool
Asda has removed up to 20% of members from its milk sourcing pool in a move it claims will give it a more committed farmer base.The supermarket, which sources all of its milk from Arla, currently has about 500 dedicated farmers supplying...
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Arla elbows in on milk supply at Sainsbury’s
Arla has underlined its growth ambitions by winning its first share of Sainsbury's milk business.
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Arla buys Fonterra’s Anchor butter stake
Arla amba has underlined its growth ambitions by buying up full control of Anchor butter in the UK.The Danish dairy giant, which stunned the industry last week by announcing plans for a one billion litre mega-dairy in London, bought out...
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Arla sets out plans for mega dairy in London
Arla Foods UK has unveiled ambitious plans to build the world's biggest fresh milk dairy on the outskirts of London by 2012, creating about 500 new jobs. The new facility will process up to one billion litres of milk a year double the...
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Arla pay plan prompts threat of strike action
Staff at Arla Foods UK are considering strike action over proposals for a company-wide pay freeze.The Danish dairy giant last month proposed a pay freeze for the 3,000 unionised and non-unionised employees across its UK operation as part...
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Arla’s voyage of Discovery goes orbital
Arla has carved itself an unusual niche market by going into orbit.Astronauts on board the Discovery space shuttle are being supplied with the Danish producer's milk bites during their 13-day tour to the International Space Station...
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Picture This... Fast work with new tanker
Arla has unveiled 'the milk tanker of the future', fitted with a high-speed pump enabling it to collect 50,000 litres of milk an hour, double the current rate. It can also take milk samples automatically while milk is collected. "Where it would...
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Other Movers 11/7/09
Food manufacturer Symington's, which makes brands such as Ainsley Harriott, Mug Shots and Granose, has bolstered its marketing team with two new marketing managers - David Cherrie and Gemma Hicks. Both join from Arla Foods.
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NewsArla set to boost NPD with hi-tech plant
Arla has opened a new innovation centre that it claims will significantly boost its NPD capabilities.
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Recession-hit Arla to axe 250 global jobs
Arla Foods is to cut 250 jobs as part of plans to save £120m across its international operations this year.Jobs are being lost in Leeds, Viby in Denmark, and Stockholm, and 50 vacant positions will not be filled. An Arla spokeswoman...
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Brealey moves from Dr Oetker to sales director at Rachel's
Rachel's Dairy has named Neil Brealey as its new sales director. Brealey joins the company from Dr Oetker where he was head of sales for chilled. Prior to Dr Oetker, he worked at Arla Foods, St Ivel and Dairy Crest.Brealey said that...
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Cravendale revamp postponed by Arla
Cravendale has postponed the launch of new look packaging due to go into stores this month.The milk brand leader had unveiled new packaging at IFE, but later withdrew the prototypes. Group brand manager for milk Jessica Hardcastle would not...
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Milk price dip hits Arla profits
Arla Foods has reported below-expectation profits after milk prices took a downward turn during the second half of 2008.
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Arla invests in £70m revamp of Leeds site
Arla is to spend £70m on a revamp of its dairy in Stourton, Leeds, to expand production of products including fresh cream and crème fraîche. The plans include building a cottage cheese production line, Arla’s first move into UK production of...
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Anchor aims for a great leap forward with felt
Anchor has tapped into the most famous scene in iconic war movie The Great Escape in a bid to boost its profile as a 'free-range' butter brand.Manufacturer Arla Foods has created a £2.5m TV ad in which a felt cut-out Anchor cow makes a bid...
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Arla loses key legal fight over milk supply contract
Arla Foods has lost a crucial legal case after it accused a farmer of reneging on his supply contract.Arla had accused dairy farmer David Barnes, of Withgill Farm in Lancashire, of breaking his contract by failing to ensure contractual...
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Careers File: Hidden risks and costs mean redundancies can be a false economy
Cadbury, McBride, Paramount Foods, Arla, PepsiCo, Bakkavör - the list of grocery companies making redundancies is growing longer. Though not all such decisions are solely a response to the current economic downturn, in such times employers...