Bottled cocktail launches tap into staying-in trend

Diageo and West Eleven are looking to shake up the RTD category – and tap into the trend for entertaining at home – with bottled cocktails. A bottled Margarita is being rolled out under Diageo’s Jose Cuervo tequila brand, while West Eleven...

 

Already have an account? Sign in here

You’ve used up your article allowance

Sign up to read more stories for free

Register now