Britvic
Britvic is an international soft drinks business rich in history and heritage. Founded in England in the 1930s, it has grown into a global organisation with 37 much-loved brands sold in over 100 countries.
The company combines its own leading brand portfolio including Fruit Shoot, Robinsons, Tango, J2O, London Essence, Teisseire and MiWadi with PepsiCo brands such as Pepsi, 7UP and Lipton Ice Tea which Britvic produces and sells in Great Britain and Ireland under exclusive PepsiCo agreements.
- Promotional Features
How retailers can refresh the squash category
With squash holding continuing popularity in the UK, Britvic explains why it taps into so many key consumer needs and reveals how Robinsons’ NPD and link with The Hundred competition is driving category growth.
- Analysis & Features
Sleep goals, natural ingredients and price premiums: 10 charts explaining UK attitudes to wellness
Functional food and drink has become big business in the pandemic. Aside from immune support, consumers are looking for other wellness benefits such as help sleeping and more energy. And they want those benefits in a natural way, our research shows
- Webinars
The Soft Drinks Sugar Levy Webinar
What does the Sugar Levy mean? Everything you ever wanted to know and never dared to ask