All articles by Claire Nuttall
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Comment & OpinionThe best of NPD from Natural Products Expo West
Claire Nuttall reviews the best innnovation from this year’s expo, including plant milks - and skinless popcorn
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Comment & OpinionGut response knows best
I’m not trying to be a killjoy, but as the Christmas season starts and over-indulgence sets in on all levels of our lives
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Comment & OpinionMillennials and the active retired have much in common
‘Time well spent’ seems to be the key driver of the social food and drink moments of millennials and the retired
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Comment & OpinionBack to school: time to give our kids some brain food
I want to give my kids the brain food that helps them concentrate and get the most out of their lessons
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Comment & OpinionAwards judging gives insight into the future of free-from
The whole free-from arena is hotting up more than ever with record entries into the 2016 Good Choice! Quality Food Awards
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Comment & OpinionWhat to do when you have something genuinely new
Launching something genuinely new into a category is a seriously high stakes proposition
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Comment & OpinionDo sex-specific products have potential?
There’s been a rise in product launches targeted specifically at women or men both in the UK and in the US
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Comment & OpinionThe Grocer Own Label Awards: mid-tier products shine
I know first hand just how much the quality of own-label ranges is improving
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Comment & OpinionThere's a bright future for protein and jerky in the UK
At the 2016 Expo West Natural Products show in the US, I was struck by just how dominant the protein trend continues to be
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Analysis & FeaturesErewhon: health food done Hollywood-style
Claire Nuttall is left feeling inspired after visting West Hollywood health food store Erewhon on a recent trend hunt
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Comment & OpinionBrands should tap commercial power of making people happy
If brands made people feel happy about their potential purchase, it could stimulate that ‘must have it now’ feeling
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Comment & OpinionTime is of the essence in delivering values
I want to think about the value of time and its importance to food and drink businesses, people and brands
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Comment & OpinionStudent welcome boxes show key way to lure millennials
Millennials know their own minds, and satisfaction in every experience is key to them
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Comment & OpinionTime to pay proper attention to the plant-based food revolution
It’s all hotting up in the world of plant-based diets
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Comment & OpinionFood for thought at Natural Products Expo East 2015
Natural Products Expo East 2015 was almost as exciting as Expo West earlier in the year
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Comment & OpinionOlder values are getting a new edge in food
”Naturalness is multifaceted and needs to be delivered across all dimensions of a brand”
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Comment & OpinionAwards give you shelf credibility
It has been a whirlwind of awards judging for me over the past two weeks, including The Grocer New Product Awards
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NewsOpinion: Own-label premium meal packaging is failing
Some retailer own-label brands are struggling to talk to shoppers emotionally and entice them with a love of food
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Comment & OpinionHealthy on the go food must be easy and affordable, too
Eating healthily and affordably is frequently cited by people as a frustrating ambition, often not attained…
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Comment & OpinionFood's future is going to get personal
Personalisation of food and drink products is not a desire of tomorrow, it’s right here as an opportunity in waiting





