Non-tobacco nicotine regulation is failing retailers – here’s how to fix it

By Henry Ashworth2026-05-01T07:23:00

The UK leads the world in harm reduction, but its regulary framework is letting retailers down, says Henry Ashworth, managing director of Potash Strategy

Britain’s approach to non-tobacco nicotine is losing coherence, and it is creating growing commercial risk for retailers.

Non-tobacco nicotine regulation is failing retailers – here’s how to fix it

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