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Tea is in crisis. Farmers – and the environment – deserve better
By Santiago Gowland2025-05-15T15:58:00
Deep, structural challenges threaten the future of the global tea sector, says Santiago Gowland, CEO, Rainforest Alliance
As we approach International Tea Day on 21 May, we are reminded that tea is not just a daily ritual. It’s the livelihood of millions, a pillar of rural economies, and a crop tightly linked to ecosystem health.
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