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Why consumer health is the next big growth driver in fmcg
By Warren Ackerman2025-05-09T06:13:00
The relentless pressures on public health institutions have forced consumers to think more about self-medication, says Warren Ackerman, head of European consumer staples research at Barclays
With investors looking for safety in consumer staples, health is one of the few bright spots in the sector, a category which is holding up better than the traditional fmcg sectors of food, beverages and HPC.
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