Costcutter is introducing sandwiches, wraps and rolls to its own-label Independent range.
The new pre-packed range, which is supplied by Greencore, is available to Costcutter, Mace, Kwiksave, Supershop and Simply Fresh retailers.
The offering is made up of 17 variants including southern fried chicken wraps, deep-fill BLT sandwiches and chicken and stuffing sub rolls ranging in price from £1.49-£2.99. There will also be a meal deal.
“This is part of our continued focus on delivering a quality fresh offer, giving our retailers a quality range with which to take advantage of this growing category,” said Costcutter marketing director Jenny Wilson.