Costcutter Ravensthorpe service station has seen a 25% weekly sales increase after a refit and addition of the very first Asian bakery on a forecourt.
The 3,000 sq ft Gulf forecourt on Huddersfield Road, Dewsbury, underwent a £1.2m rebuild with the addition of a range of food to go, PayPoint, cashpoint and the very first Yaadgaar Asian bakery on a UK forecourt.
The Yaadgaar bakery features seating and a range of baked goods, fresh cakes, biscuits and savoury items, personalised celebration cakes as well as all-day English breakfasts and burgers.
“Our plan was always to invest in the Ravensthorpe site, given the location and large community,” said one of the five brothers who own the store, Yusuf Hans.
“As well as stocking quality everyday essentials customers would expect to find in their local convenience store, we wanted to ensure our store stands apart from our competitors. After speaking with regular customers and the local community about what they would like to see, we made the decision to introduce the Yaadgaar bakery into the store.
“As well as offering international treats, we also provide all-day English breakfasts, lunch items such as burgers and samosas, chai lattes, Asian sweets and bakery goods, to keep people coming in throughout the day and evening. Our food-to-go offering now generates 25% of weekly sales and that figure is growing each month.”