All articles by Daniel Woolfson – Page 14
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NewsToby Bevans to lead strategy & marketing at Müller Yogurt & Desserts
Bevans previously worked for coffee giant Jacobs Douwe Egberts
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NewsPernod Ricard revamps non-alcoholic spirits brand Ceder’s
It has also launched a marketing campaign to coincide with Dry January
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![Kopparberg_Multipack_MixedFruit_New_Artwork_a[49]](https://dmrqkbkq8el9i.cloudfront.net/Pictures/100x67/8/9/7/253897_kopparberg_multipack_mixedfruit_new_artwork_a49_409001_crop.jpg)
NewsKopparberg targets Dry January with alcohol-free Mixed Fruit Tropical cider
It is suitable for vegans and has rolled into Asda and Tesco
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NewsMeat alternative brands unleash a deluge of NPD as vegan supply chains hit by unprecedented demand
Brands have gone as far as hiring temporary workers to get through Veganuary
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NewsNut butter brand Meridian challenges Nutella with new chocolate spread
The NPD contains a blend of peanut, hazelnut and cashew butters, is suitable for vegans and contains no added salt
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NewsMcVitie’s enters bagged treats with new Blissfuls biscuit brand
They will roll out in 228g sharing packs, which the brand said recognised “the important role biscuits play in social connection”
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NewsBen & Jerry’s unveils whipped ice cream sundae range
They are topped with a “never before seen” whipped ice cream
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NewsSlimFast moves outside weight loss with plant-based Vitality nutrition shakes
It is the first entriely plant-based range from the brand
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Analysis & FeaturesThe most bizarre NPD to roll out in 2021
We’re not sure what product development teams were drinking this year, but we want some. Retailers might have spent much of the year slimming ranges to prioritise supply, but supply chain chaos couldn’t stop brands coming out with an array of weird and wonderful launches – some of which were ...
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NewsGinking claims first with wine and gin hard seltzer
The drink (5% abv) is billed as a “harmonious” blend of rosé wine, gently carbonated water and London Gin
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NewsBrixton Brewery targets big-shop trend with multipack debut
The Heineken-owned brand has launched its Atlantic American Pale Ale and Reliance Pale Ale into the format
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NewsSuntory Beverage & Food GB&I names Nicola Pegg R&D director
Pegg has worked for the fmcg giant for more than 20 years
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Comment & OpinionBrewDog’s shift away from a ‘toxic’ culture could be a model for modern businesses - if it can pull it off
No business leader relishes having their organisation’s dirty laundry washed in public. Even more so if you’ve spent much of the past few years trying to position your business as a force for good with sustainability at its core
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NewsTofoo Co launches ‘straight to wok’ frozen tofu duo
The brand created the duo with an eye to removing “the faff and fiddling prep associated with cooking with tofu”
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NewsCauldron launches Korean Bites with carbon neutral status
The bites are made up of carrots, sweet potatoes, onion, kale, chargrilled peppers and “classic Asian spices”
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NewsGinsters adds garlic mushroom slice to vegan range
It will roll out from 3 January to cash in on the upcoming Veganuary campaign
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Analysis & FeaturesAs Carlsberg ditches London Fields, is the craft beer boom over?
When Carlsberg snapped up trendy London Fields in 2017, craft beer was booming. So what does its sale tell us about the market in 2021?
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Analysis & FeaturesBread 2021: everyday brands face struggle
The category’s loss is largely down to the performances of Warburtons and Kingsmill
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Analysis & FeaturesBagged snacks 2021: big nights in getting pricier - and healthier
Higher production costs and fewer promotions are driving up the price of snacks
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Analysis & FeaturesSoup 2021: brands hit by end of stockpiling
When compared with pre-pandemic sales, the picture is positive