Sainsbury’s commercial director Mike Coupe has been appointed to the board of brewing company Greene King.

Coupe, who is responsible for trading, marketing, IT and online at Sainsbury’s, becomes a non-executive director role at the Old Speckled Hen maker on 26 July.

“We look forward to welcoming Mike Coupe to our board and believe that the multi-site retailing and commercial experience he brings will be a great asset to us,” said Greene King chairman Tim Bridge.

The news comes after Greene King last month announced record profits of £140m for the past year.

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Fox on the box for Old Speckled Hen (12 July 2011)
Record profits for brewer Greene King (30 June 2011)