All Grocer 33 articles
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Grocer 33Aldi is best shop in South Shields as friendly staff stand out
Customer service was high across the board this week, particularly at Aldi with its ‘very upbeat and friendly’ staff
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Grocer 33Aldi’s second mystery shop win a double celebration for South Shields store
‘This is what retail is all about’ says store manager Graham Richmond
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Grocer 33Lidl cheaper than Aldi in price survey thanks to cabbage
After seven wins on the trot for Aldi, a price cut on savoy cabbage made all the difference for Lidl
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Grocer 33Sainsbury’s offers the cheapest shop for Mother’s Day
Sainsbury’s went big on booze, with a Nectar promotion offering a £4 discount
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Grocer 33Billericay Waitrose wins Basildon supermarket mystery shop
The 24,169 sq ft Waitrose is located on Billericay high street and won by a comfortable 13 points
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Grocer 33Waitrose Billericay deputy on Aldi pressures, Jason Tarry and thriving high streets
‘Billericay is where my heart is. We’re a vibrant high street location and a real landmark in the town’, says G33 store of the week deputy branch manger Sam Townsend.
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Grocer 33Tesco scores huge 98 points to take title of Cambridge’s best supermarket
Tesco on Yarrow Road set out its stall with a perfect availability score and matched that achievement in almost every other area
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Grocer 33Tesco Fulbourn posts one of the Grocer 33’s highest ever scores
Tesco Cambridge manager Edmond Demaj on trolley theft, lessons from Brazil and second highest ever score in our mystery shop competition
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Grocer 33Inflation-busting Asda is cheapest Grocer 33 retailer by 7%
Asda’s basket cost 1% less than last year, while the cost of our weekly shop rose by 7.1% at Tesco, 7.7% at Morrisons and by 10.8% at Sainsbury’s
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Grocer 33Morrisons is best supermarket in high-scoring Bournemouth shop
Our Morrisons shopper said that ‘what sticks in my mind most is how fresh everything looked’
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Grocer 33Morrisons Verwood’s Carl Stewart on being a Bournemouth flagbearer
‘Our biggest challenge is making sure standards are consistent, and that we deliver the same experience for every customer’
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Grocer 33Asda records its biggest pricing win of the Grocer 33 year
The win will be music to the ears of executive chairman Allan Leighton, who aims to be 5%-10% cheaper than other mults by the end of 2026
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Grocer 33Best online mystery shop in Manchester goes to Ocado
Ocado’s winning score of 84 was anchored in a solid performance on availability
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Grocer 33E-commerce director Siobhan Bowie on Ocado’s Grocer 33 Manchester win
Why Manchester matters: Siobhan Bowie on the importance of the north to Ocado’s growth
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Grocer 33Price-cut promotions help Sainsbury’s win cheapest supermarket
Sainsbury’s picked up its second pricing win of the Grocer 33 year
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Grocer 33M&S score impresses in Newcastle supermarket mystery shop victory
That 25,000 sq ft M&S racked up near-perfect scores in almost every category
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Grocer 33Asda cheapest supermarket as guest M&S just edges out Waitrose
Asda came in cheapest, its pledge last month to offer more than 2,300 everyday products at lower prices than full-range rivals paying off
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Grocer 33Rob Slone on leading one of M&S’s oldest, busiest, most iconic stores
Rob Slone reflects on TV stardom, congregating kids and Only (and Nutrient Dense) fans
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Comment & OpinionEditor’s picks: accessibility, value ranges and GLP-1 drugs
This week marked a first in the history of the Grocer 33: our inaugural blind or partially sighted (BPS) mystery shop. And for some retailers, the results were nothing short of damning
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Analysis & FeaturesHow supermarkets are failing blind and visually impaired shoppers
This week’s mystery shop highlights key lessons supermarkets must learn to help visually impaired shoppers





