All Grocer 33 articles
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Grocer 33Tesco Lincoln takes narrow win in a high-scoring week
Tesco excelled in every area, but our shopper singled out ‘the nice, wide aisles’ that made the store ‘easy to navigate’
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Grocer 33Tesco Lincoln’s Chris Pettinger on keeping standards high with fierce competition
‘We’re always being compared to other offers, which is why we have to be outstanding all of the time. We’re very well armed to fight our corner’
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Grocer 33Asda’s narrow pricing win thanks to EDLP and price cuts
Asda led on price for seven items in our basket, matching a further seven
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Grocer 33‘Excellent’ standards earn Preston Waitrose the win
Our shopper was most impressed by the ‘availability and friendliness’ of the staff and the ‘well-presented’ food-to-go and specialist counters
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Grocer 33Waitrose’s Frank Young on winning spend in the home of Booths
‘Our range is definitely a draw and our USP is that we will always give fantastic service’
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Grocer 33Asda is cheapest supermarket for back to school shopping trip
Asda was cheapest for 15 of the items on our list, exclusively so for nine
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Grocer 33Morrisons offers cheapest basket for student staples
Last week Morrisons launched its Unbeatable Prices commitment on 500 staples and was unbeaten for 19 SKUs this week
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Grocer 33London Waitrose is best in ‘student special’ uni shop
Our shopper praised the ‘exquisite’ presentation at a Waitrose store that ‘feels grand and luxurious while still welcoming’
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Grocer 33Waitrose’s Luke Pryce on managing the ‘convenience store on steroids’
‘We are technically a full-line supermarket, but we have no car park so it’s pretty much all basket or small-trolley shop – walk in, walk out’
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Grocer 33Morrisons comes out on top in Lichfield and Tamworth supermarket battle
This week’s winner with 84 points was Morrisons, two miles to the south of Tamworth in the suburb of Wilnecote
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Grocer 33Nectar deals take Sainsbury’s to a narrow victory as cheapest supermarket
At £77.18, our Sainsbury’s basket cost 39p or 0.5% less than at Asda
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Grocer 33Morrisons GSM Santok Singh on his ‘clean, clear’ Tamworth store
Singh believes Morrisons’ new Unbeatable Prices price match will be a ‘game-changer’
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Grocer 33Asda’s happy and helpful staff carry it to Hereford victory
Asda’s 44,963 sq ft store picked up a score of 88, including maximum marks for accessibility, features and services, customer service, and tills and checkout
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Grocer 33Asda Hereford’s store manager on ‘the underdog’s’ turnaround
Craig Commander’s Hereford store is an example of what “Asdaness” looks like at its best
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Grocer 33Consistent low prices see Asda take decisive win as cheapest supermarket
Asda was cheapest for every ingredient for our veggie Mexican feast
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Grocer 33Tesco wins cheapest supermarket by just 11p in competitive week for pricing
Loyalty prices were a key factor for the competitiveness of both Tesco and Sainsbury’s
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Grocer 33Waitrose is New Forest’s best supermarket in a low-scoring week
Despite being the smallest of this week’s stores, Waitrose Lymington impressed with its bright and well-organised aisles
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Grocer 33How Waitrose Lymington runs smoothly despite New Forest wildfires
Deputy store manager Lyndsey Nelms says Waitrose Lymington, with its spacious aisles and ‘lovely’ 183-strong team is by far her favourite
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Grocer 33Waitrose topples Ocado in Birmingham online shop battle
After two online wins in a row, Ocado was toppled by Waitrose, which posted an exceptional score of 96
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Grocer 33Waitrose online director Laura Burbedge on ‘treating up’ and extending hours
‘We have a dedicated team who are continuously analysing and refining the search function. Search is the easiest way for a customer to build a basket, so it’s a constant and sustained effort to make sure it’s better’





