All Grocer 33 articles
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Grocer 33Promotions carry Asda to cheapest basket this week
Asda offered eight multibuys and four price promotions on our basket
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Grocer 33Sainsbury’s Emma Hill on hitting high standards at Easter
‘You have to take your manager glasses off and look at things through a customer’s eyes’
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Grocer 33‘Excellent’ Sainsbury’s is the best store in Sheffield
Our shopper praised Sainsbury’s ‘excellent condition’ and said it was ‘worth the trip’
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Grocer 33Asda cheapest for Easter as cut-price veg hits new low
Asda has yet to enter the veg price wars but it has led the market with its discounts on Easter eggs
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Grocer 33Waitrose voted best Oxford supermarket in mystery shop
In keeping with Oxford’s relatively prosperous 542,000 population, it was Waitrose that took the win this week
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Grocer 33Waitrose Botley Road’s Greg Ryan on healthy Oxford and Little Treats
‘Our bestselling item last week was a 350g pack of blueberries. That says a lot about shoppers in Oxford, where healthy eating is a big thing’
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Grocer 33Sainsbury’s wins Portsmouth supermarket mystery shopper survey
Sainsbury’s Farlington store combines convenience with strong availability
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Grocer 33Sainsbury’s Farlington GSM Abi Fouch on juggling stores and shared problems
‘I’ve been covering two stores. It makes me super proud that the staff here have been able to win this without having me in their back pocket’
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Grocer 33Aldi is best shop in South Shields as friendly staff stand out
Customer service was high across the board this week, particularly at Aldi with its ‘very upbeat and friendly’ staff
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Grocer 33Aldi’s second mystery shop win a double celebration for South Shields store
‘This is what retail is all about’ says store manager Graham Richmond
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Grocer 33Lidl cheaper than Aldi in price survey thanks to cabbage
After seven wins on the trot for Aldi, a price cut on savoy cabbage made all the difference for Lidl
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Grocer 33Sainsbury’s offers the cheapest shop for Mother’s Day
Sainsbury’s went big on booze, with a Nectar promotion offering a £4 discount
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Grocer 33Billericay Waitrose wins Basildon supermarket mystery shop
The 24,169 sq ft Waitrose is located on Billericay high street and won by a comfortable 13 points
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Grocer 33Waitrose Billericay deputy on Aldi pressures, Jason Tarry and thriving high streets
‘Billericay is where my heart is. We’re a vibrant high street location and a real landmark in the town’, says G33 store of the week deputy branch manger Sam Townsend.
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Grocer 33Tesco scores huge 98 points to take title of Cambridge’s best supermarket
Tesco on Yarrow Road set out its stall with a perfect availability score and matched that achievement in almost every other area
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Grocer 33Tesco Fulbourn posts one of the Grocer 33’s highest ever scores
Tesco Cambridge manager Edmond Demaj on trolley theft, lessons from Brazil and second highest ever score in our mystery shop competition
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Grocer 33Inflation-busting Asda is cheapest Grocer 33 retailer by 7%
Asda’s basket cost 1% less than last year, while the cost of our weekly shop rose by 7.1% at Tesco, 7.7% at Morrisons and by 10.8% at Sainsbury’s
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Grocer 33Morrisons is best supermarket in high-scoring Bournemouth shop
Our Morrisons shopper said that ‘what sticks in my mind most is how fresh everything looked’
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Grocer 33Morrisons Verwood’s Carl Stewart on being a Bournemouth flagbearer
‘Our biggest challenge is making sure standards are consistent, and that we deliver the same experience for every customer’
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Grocer 33Asda records its biggest pricing win of the Grocer 33 year
The win will be music to the ears of executive chairman Allan Leighton, who aims to be 5%-10% cheaper than other mults by the end of 2026





