TePe

Swedish oral healthcare brand TePe is preparing of an autumn launch its EasyPick product into UK grocery.

Set to roll out in October to Boots, the NPD comes in a resealable pack of 36 ergonomically designed interdental devices, which come in two sizes – XS/S and M/L – and feature a non-slip grip.

The product, which includes a travel case, aims to provide ‘an on-the-go solution for accessing gaps between teeth and releasing trapped food’, and promises to remove plaque and improve overall dental health.

Currently only available to the dentistry profession, EasyPick (rsp: £3.99) won a Red Dot Design Award earlier this year.

“At TePe, we are committed to helping everyone achieve better oral care results,” said the brand’s general manager, Jayne Lunnon.