All Household articles – Page 7
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Category ReportHousehold category report 2016
Growth is a tall order in a deflationary environment. So how have these household champs managed to grow by almost £40m?
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News
Dettol fragranced disinfection spray range launches
Roll out will be backed by a £3.7m TV and digital campaign from April
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News
Jeyes launches Bloo Foam Aroma fragrant cleaning powder duo
New range’s packaging has been designed ‘with premium style trends in mind’
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News
Unilever launches Comfort Pure Ultra Concentrate
Fabric conditioner is geared towards people with sensitive skins
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News
Air Wick rolls out Home Signature fragrance range
Reckitt Benckiser is to debut a premium range of stylish decorative home fragrances under its Air Wick brand
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News
Dylon advertorial on Buzzfeed was misleading, ASA rules
Web visitors might not have realised they were reading paid-for content, says the ads regulator
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Analysis & Features
Me-toos lose in household spring clean
The threat of range rationalisation looms large in household
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Analysis & Features
Branded NPD up as battery sales go flat
Battery sales through the grocers have run out of juice
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News
Surf Sensations detergent to get full rollout in January
The range launched exclusively in Asda last May
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News
Minky homecare brand giving away £10,000 worth of products
Ten winners each month will bag £100 worth of prizes
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The Big Interview
Jeyes CEO Mark Tyldesley has designs on feeling flush
After a bumpy ride with pre-tax losses, the restructured Jeyes is on course to clean up with the discounters
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News
Today's launches price-marked £1 cleaning range
Today’s hoping to clean-up with new £1 price-marked household range
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Comment & Opinion
Lenor does different with thoughtful online odes
We’re going online this week, where Lenor is building up a series of poetic odes to clothing…
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Category Report
Leading the charge: batteries category report 2015
The battery market overall is rather flat but Panasonic and Energizer are powering ahead
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News
Roundup: retailers pull weedkiller over glyphosate fears
Several retail outlets have pulled Roundup weedkiller from shelves over fears its main ingredient…
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News
Homecare equipment supplier Minky rolls out new look
A new logo and design will roll out from September
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News
Finish hopes Dishwasher Cleaner push will sparkle
The latest clip is being aired during peak time slots between popular programmes such as Coronation Street
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Comment & Opinion
Premium candles burning up the market as retailers smell success
British shoppers spent £78m on scented candles in grocery alone over the last year
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News
Surf crests design wave with new pack
Unilever is freshening up its core range of Surf laundry products with a pack redesign and the introduction of fragrance release technology
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News
Microfibre cloths for new Mapa Spontex range
The supplier is delisting its existing three microfibre lines and from June will be rolling out four new cloths designed to clean specific areas of the home
