Tuesday 29 September at 5pm
Interbrew is reintroducing its Stella Artois branded mini chillers following successful trials last year.
The company sold 12,000 of the worktop fridges through the major multiples last year and this summer it is making 20,000 of them available ...
Big-spending Interbrew UK has ploughed £3m into backing its chiller message to the trade in the last 12 months, it has revealed.
The company said the spend was justified because its research shows there are more sales to be gained from the beer...
Scottish Courage and Interbrew are breaking into the electrical retail market with the introduction of branded fridges.
Foster's refrigerators are on sale in Currys stores nationwide, where they retail at £149.
The fridges feature the brand's...
Sign in to comment on this article
Not logged in before? Register for FREE guest access today.
You will be able to:
Site powered by Webvision Cloud