One of the surprise hits of Anuga? A snack product made from cream cheese coated in chocolate. It sounds disgusting but is surprisingly tasty - and buyers were flocking to Landfrisch Molkerei’s stand to try out what they saw as a truly innovative product.
The Austrian company is staying tightlipped about the technology that is used to produce its Rudi bars, which come in natural, vanilla and coconut flavours.
Rudi bars, which must be kept chilled, are being pitched as a light, nutritional snack that can be enjoyed “without regrets”. Each 30g roll will retail for about 39c in Austria.