Spar has launched a range of digital marketing content to boost Halloween sales for independent retailers.
In the run-up to Halloween, Spar will be running digital marketing initiatives online for kids including trick or treat recipes, a pumpkin-making masterclass as well as cut-out guides, videos and quizzes.
Promotions will run in-store across Spar brand Halloween sweets and drinks ranges designed for trick or treaters, with themed PoS.
Deals will also run on big brands including Robinsons, Haribo, Cadbury, Doritos and San Miguel to help retailers boost sales, while Spar radio will air promotional content alongside themed music and sound effects.
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