All articles by Martijn Bertisen – Page 2
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Comment & Opinion
Get video into the marketing mix
The Cannes Lions advertising festival has started to embrace the partnership between creativity and digital technology
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Comment & Opinion
Employers need to step up tech and IT to attract millenials
I was a little nervous jumping into a mock-up shop at the ‘retail agility challenge’ organised by Google Apps for Work
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Comment & Opinion
Create an online experience for your customers
Consumers today want a clean, frictionless online experience, just as they do in-store
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Comment & Opinion
International Women's Day is an opportunity for marketers
IWD has been increasing in profile and is the annual focal point for a number of debates about gender equality
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Comment & Opinion
Improved digital skills are a win-win for employee and worker
Did you make a new year’s resolution? Or more pertinently, do you think your teams did?
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News
A food content test to help you deliver in 2016
I want to use my final column this year to talk about a topic close to all our hearts, stomachs and prospects for growth – food
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Comment & Opinion
Christmas data should work for you all year
The festive period is a great opportunity for casting a wide net for new and returning customers, says Google’s Martijn Berrtisen
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Comment & Opinion
Lose the 'fear factor' around technology
We have only just met but I am going to ask you what you have in your pockets
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