Joe Kaye Aintree

Parfetts has appointed Joe Kaye as the new general manager for its Aintree depot.

Kaye has 13 years of experience with Parfetts, working his way up from the checkouts to become general manager at the Middlesbrough depot.

Joe Tindle, current assistant manager of the Middlesbrough sight, will take on Kaye’s former role.

“I’m joining a great team that has hit sales records over the last 12 months,” said Kaye. “I aim to build on this success by continuing to grow the delivered operations, provide a best-in-class depot experience and expand our fascia operations with Go Local, Go Local Extra and The Local.

“There is potential to reach out to new areas and grow our business across the north west and north Wales. Parfetts continues to invest in all aspects of its business, and it’s an exciting time to be part of the company.”

Parfetts joint MD Guy Swindell said: “Joe Kaye is a hugely experienced operator and he brings energy and enthusiasm to growing the Aintree business by delivering exemplary customer service.

“We are seeing an acceleration in the number of retailers joining our fascia operations as they appreciate that employee ownership allows us to go the extra mile in protecting their margins in this difficult economic environment.”

It comes as Parfetts recently invested in the Aintree depot to improve facilities and expand delivered and collection capacity.