Proper is launching a non-HFSS, biscuit-flavoured popcorn.
The new Caramelised Biscuit SKU is its first ever non-HFSS product.
It featured “warm cinnamon biscuit flavours with a smooth hint of caramel”, said Proper.
Each 28g serving weighed in at 134 calories, providing a “healthier alternative for the big night in”, it said.
It will roll into Tesco in a sharing bag format from mid-October (rsp: £1.59/90g).