Froneri has added a new fruity SKU to its Rowntree’s ice lolly range.
Called Fruit Stack, it is comprised of fruit-shaped strawberry, orange and apple flavours ‘stacked’ on the stick. It joins the brand’s lineup of Fruit Pastilles, Tropical Push Ups, Strawberry and Watermelon lollies.
Each lolly contains 55 calories with no artificial colours, flavours or preservatives. They have rolled into Asda, Morrisons, Sainsbury’s and Iceland (rsp: £2.20/4x70ml).
Froneri head of marketing Brunhilde van Antwerp said the NPD offered “something for everyone, with three different mainstream flavours in one innovative lolly”.
Froneri has also added a new Mix’d pack, which includes 12 full-sized lollies from its range. Each pack contains three Fruit Pastilles, Tropical Push Ups, Strawberry and Watermelon lollies. They have rolled into Iceland (rsp: £3.50/873ml).