Veganuary has become the key time for brands to bring out their plant-based NPD. So which new products are set to hit the shelves for Veganuary 2023?

 This Isn’t Streaky Bacon

THIS streaky bacon vegan

Price: £3.25/105g

Available: Tesco, Sainsbury’s and Waitrose 

The latest launch from This combines its plant-based fat recipe – ‘Fat 2.0’, made from olive oil – with pea and soya protein to create a healthier twist on bacon. It has just 17 kcal per rasher while also being high in protein, low in fat – 88% less than the average meat equivalent, according to This – and a good source of fibre. Plus, it contains vitamin B12 and iron to boot. Looks like it could be a veritable challenger to French vegan bacon brand La Vie, which made its UK supermarket debut in September



Tindle nuggets

Price: £3 each

Available: Morrisons from 26 December

Plant-based chicken alternative brand Tindle will make its UK supermarket debut in Morrisons on Boxing Day with a trio of products. Its Wings (160g), Nuggets (180g) and Burgers (240g) lines will retail at £3 each and be available in Morrisons for an initial limited run until 24 January.


Chika’s Rice Crisps

CHIKA’S Rice Crisps

Price: 79p for a 22g grab bag / £1.79 for an 80g sharing bag

Available: Co-op, Nisa, WH Smith Travel, CLF, Amazon,

Chika’s is releasing a trio of new vegan, non-HFSS Rice Crisps in BBQ, Salt & Vinegar and Sweet Chilli variants. Made with white rice and natural flavourings, they are popped (not fried) to create “crunchy, moreish crisps that are full of flavour” and under 100 calories.


Better Nature Tempeh Pieces


Price: £3.29

Available: Holland & Barrett, Selfridges. Gopuff, Mindful Chef, Allplants,

Better Nature’s new marinated tempeh pieces can be heated in five minutes to form the base of an array of everyday meals. Available in three flavours – Mediterranean, Curry and BBQ – the pieces are packed with protein and fibre, and count as one of the 5 a day.


Squeaky Bean Cooking Chorizo

SB chorizo 3

Price: £3.50/100g

AvailableWaitrose from 28 December

Comprising broad beans and pea protein, this vegan cooking sausage from Squeaky Bean is seasoned with chilli, smoked paprika and garlic before going through the same slow dry curing process as meat chorizo to help it “match on flavour and texture”.




Price: £1/34g

AvailableSainsbury’s from 9 January

Dairy-free chocolate specialist Nomo is debuting a Caramelised Biscuit Bar, described as “a fusion of creamy choc, biscuity crumbs and a hint of warming spice”. It builds on the brand’s market-leading vegan chocolate range.  ⁠


Moving Mountains

Moving Mountains chicken NPD

Price: £3 each

AvailableOcado and Sainsbury’s from late December

Moving Mountains is launching frozen No Chicken Nuggets and No Chicken Burgers in time for Veganuary. The chicken shop-style nuggets and burgers, which come in packs of 10 and two respectively, are made from a combination of pea and soya protein. 


Popcorn Shed Classic Vegan Caramel 


Price: £4.50

Available: from January

Popcorn Shed is adding a vegan Classic Caramel flavour to its roster in time for Veganuary. A smaller snack-pack format for popcorn on the go is also available.


Bio&Me Gluten Free Prebiotic Granolas

Bio&Me New Gluten Free Granolas - Cashew & Almond and Berry Burst - lifestyle

Price: £3.90/350g 

AvailableHolland & Barrett and from December, Sainsbury’s from January

Gut health specialist Bio&Me is launching two new 100% gluten-free prebiotic granolas: Cashew & Almond and Berry Burst. High in fibre, they contain no added sugar and are 100% plant-based, with ingredients that “give your biome the diversity it loves to help it thrive”. 

Cashew & Almond contains 12 vegetables, wholegrains, fruits, legumes, nuts and seeds, while Berry Burst features freeze-dried strawberries, blackcurrants and cherries.




Price: £3

Available: Asda

Trendy alt-chicken brand VFC is launching spicy versions of its Chick*n Tenders (200g) and Popcorn Chick*n (220g)  across Asda stores for Veganuary 2023⁠. The Spicy range features the updated meat-like VFC recipe, with a spicy habanero chilli coating.


The Gym Kitchen

The Gym Kitchen

Price: £3.75/400g

Available: Asda 

The Gym Kitchen is launching a new macro-friendly, vegan ready meal: plant-based spaghetti bolognese⁠. Ready after two minutes in the microwave, it’s high in protein, fibre and three of the 5 a day.



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Price: Various

Available: Full range available at

Healthfullicious’ly, a new organic and health food line from GOE Wellness, is set to launch in the new year. The line comprises milk alternatives, protein bars, hemp oil and vitamin supplements. 


MyVegan & Jelly Belly

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Price: £31.99 for 1kg pouch and £1.99 for sample

Available: from 9 January

MyVegan and Jelly Belly have come together to create vegan protein powder in two flavours: Strawberry Cheesecake and Banana. Each contain 21g of protein per serving and a full amino acid profile.


Tropical Sun Ready-to-Eat Jackfruit Range

Tropical Sun BBQ, Thai Green Curry & TEX MEX Jackfruit 400g Tins

Price: £2.49 

Available: Asda now, independent retailers this month

World food brand Tropical Sun is jumping on the jackfruit trend with three ready-to-eat tinned products that mimic the ‘pulled meat’ experience. BBQ, Tex Mex and Thai Green Curry Jackfruit are available just in time for Veganuary. 


Dovebrook Veganuary Bundle 

Casarecce carbonara meal for one £7.75 meal for two £14

Price: £74 (saving £11.50)

Available: from January

Dovebrook Kitchen, a plant-based premium frozen meal delivery service, is releasing a new bundle for Veganuary. The range is for two people and includes a selection including all of its Great Taste award-winning meals.


  • Surplus Vegetable Tagine with British Quinoa with Apricot, Cashew & Almond
  • Persian Dried Lime Stew with Black and Red Wild Rice
  • Thai Yellow Curry with Sticky Rice with Kaffir Lime Leaf
  • New Casarecce Carbonara 


  • Ginger & Miso Sticky Toffee Pudding 
  • Chocolate Peanut Butter Fudge Torte with Rosemary Cherry Jam
  • Salted Caramel Chocolate ‘Cheese’cake


Planthood Meal Kits


Price: Three meals for two people is £40.80 per week and for four people is £71.40 per week

Available: from 4 January

Planthood is running a new Veganuary menu with a discount for 25% off its new meals, including:

  • Rich & Luxurious Black Daal Makhani with Pickled Red Onion, Coconut Yoghurt & Garlic Naan
  • Brown Rice Noodles with Crispy Tofu, Julienned Vegetables & Black Bean Rayu Chilli Sauce
  • Butterbean Caponata with Roasted Peppers & Aubergine, Salsa Verde & Warm Ciabatta
  • Slow-Cooked Mushroom Bourguignon over Creamy Mash with Green Kale
  • Thai Green Curry with Mangetout, Crispy Tofu, Jasmine Rice, Chilli & Lime