
Charles Wright
Charles is The Grocer’s digital and social producer, specialising in trend pieces, profiles and range previews - curating content and shaping The Grocer’s online presence.
Charles conducts interviews with industry professionals, providing a glimpse into the personal and professional lives of leaders in food and drink through My Alternative CV profiles, and offering insight into what a career in fmcg could look like for other young people through My Food and Drink Job.
They preview upcoming product ranges, especially during seasonal events, highlighting new product launches, trends, and innovations before they hit supermarket shelves. Charles also contributes to analysis pieces covering trends, industry developments and attitudes social media.
Contact info
Range PreviewTesco launches summer bbq frozen range ahead of clocks change
All Fire Pit lines are priced at £4 and included in a three for £10 Clubcard promo deal
ProfilesMy food & drink job: Orla Turner, marketing manager, GroceryAid
’People often imagine the job is just talking about flavours or packaging. In reality, it’s fundamentally about people’
ProfilesHaleon’s Jo Cooper on karaoke, Claudia Winkleman and the school tuck shop
‘People shouldn’t just work harder, they should work in a way that brings out their best selves’
ProfilesMy food & drink job: Georgina Blumsom, national account executive, Belazu
‘Belazu’s sustainability mission is at the heart of the business and this very much aligns with my core values’
Range PreviewCherry bakewell hot cross buns and vegan raspberry & dark chocolate eggs: Asda Easter 2026
Highlights from Asda’s Easter 2026 line-up include a pistachio & Himalayan salt white chocolate egg and a caramel, pretzel & honeycomb milk chocolate egg
Range PreviewSticky toffee eggs and jelly-stuffed hot cross buns: Tesco Easter 2026
Viral dessert-inspired flavours dominate Tesco’s Easter 2026 lineup, with sticky toffee, caramelised biscuit and pistachio featuring across the range
ProfilesSofina’s Laura Smith on wellness, Jim Broadbent and Game of Thrones
‘There’s so much choice now that even a quick shop can feel overwhelming’
Range PreviewBlonde chocolate croissants and cereal milk flapjack: Waitrose Easter 2026
Waitrose is banking on premium formats and trending flavours to drive sales for Easter 2026
ProfilesMy food & drink job: Keenia Dyer-Williams, marketing & growth lead, Omega Pressery
‘A good fmcg recruiter can be a game-changer for finding roles that match your skills and interests’
ProfilesSunny & Luna CEO Giulia Berretti on carbs, networking and gnocchi
’I went on to model in Milan, London and New York, where I saw first-hand the damaging attitudes towards food in the fashion industry’
ProfilesMy food & drink job: Sophie Lister, senior territory manager, Just Eat
‘I am Leeds born and bred and being a local and working with locals is brilliant as I want to put Leeds on the map’
ProfilesCrosta Mollica MD Jack Rutherford on HFSS, shoplifting and Robbie Williams
‘Whilst well-intentioned, I think we’re getting regulation like HFSS wrong’
ProfilesMy food & drink job: Carys Barton, area lead, Warburtons
‘I think people hear ‘factory work’ and assume it is all manual labour and grunt work’
ProfilesTrip CEO Olivia Ferdi on family, calm and the Oscars
‘Consumers are looking for more than just a drink; they’re looking for a mood’
ProfilesMy food & drink job: Aneith Singh, e-commerce national account manager, Danone
‘Although the industry can appear transactional, the reality is quite the opposite’
ProfilesHackney Gelato founder Enrico Pavoncelli on tomatoes, sun and Italian hip-hop
‘There are more good ideas than there are hours (or freezer space)’
Range PreviewBattle of the Valentine’s Day supermarket dine-in deals
Retailers roll out their annual dine-in deals while attempting to hold prices steady in a market still under pressure from inflation and loyalty pricing
Range PreviewSainsbury’s targets protein and appetite control with new own-label ranges
Sainsbury’s looks to ride the GLP-1 NPD wave with its latest push into high-protein and portion-controlled meals
ProfilesMy food & drink job: Sam Ward, head of production, Northern Pasta Co
‘My mum and dad ask for bags of pasta to pass on to friends, proudly saying it’s made by me’
ProfilesQuorn CFO Nick Cooper on Rio, CO2 and Taika Waititi
‘Food production accounts for a third of global greenhouse gas emissions and grocery has a critical role to play’





