Weetabix on the go kids

Weetabix this week expanded its popular On The Go drinks offer with a range aimed at children aged five to 10 years old.

Strawberry, Banana and Chocolate variants (rsp: £3/4x180ml) had “the same sugar content as a glass of semi-skimmed milk” said Weetabix Drinks brand manager Beth Reeve.

To mark the launch of Weetabix On the Go Kids, shoppers will be given the opportunity to name the monster on the front of packs.