Abel & Cole goes on anti-UPF road trip in wake of HFSS ad legislation

A&C Krispy Kreme

The online grocer has launched pop-up activations including the road trip, on which it will be pulling up to some of the ‘best-known HFSS giants’ including Krispy Kreme Doughnuts and McDonald’s

Abel & Cole has launched an ‘Unprocess your food’ road trip to mark the HFSS legislation that came into effect this week.

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