Aldi Mamia New Parent Fund 2026

Source: Aldi

To enter, napper shoppers must email Aldi a receipt

Aldi is giving away £100 vouchers to randomly selected nappy shoppers each week throughout 2026, in a repeat of a campaign it ran last year.

The discounter has brought back its ‘Mamia New Parent Fund’ following “strong engagement from shoppers in 2025”.

Entrants should email mamiaparentfund@aldi.co.uk with a receipt showing their latest purchase from Aldi’s Mamia nappy range. The supermarket will randomly pick one winner every seven days.

The competition is open now and closes on 23 January 2027.

“We know that welcoming a baby brings immense joy, but it can also bring unexpected financial challenges at a time when every penny counts,” said Aldi UK chief commercial officer Julie Ashfield.

“The response to last year’s fund showed us just how much parents value this support, with thousands applying. That’s why we’re bringing the Mamia New Parent Fund back for 2026 to continue giving families a helping hand with those everyday essentials.”